Offer more än Google to your customers!
When customers come to you to bring; help with online sales Google will be one of the first words in your conversation. You work with the methods required to rank websites and online stores high in the search results in order to så show follow-up.
Google Programmatic in the form of Google Ads and their marketing platform ärå given tools. But the question of whether there is no more like that; to do anyway, and that question has an answer. The traffic from Google is crucial, but there are also; other effective methods such as influencer collaborations and affiliate links på strategic sites and in social media.
Free collaborations that promote sales
Being able to offer a customer more sales at no extra cost is something that you can go a long way with. Collaborations with websites and influencers can be completely free of charge; så show that you only pay for sales that occur as a result of recommendations.
Sometimes it is worth providing an influencer with products to wear. så show få greater exposure. First of all, it involves a cost. But the cost of this cannot be compared to the large sums you put on everything that needs to be seen on; Google!
Example ofå smooth affiliate collaborations:
- Influencers can make videos, write posts and take pictures on; products or services. With links and possibly bonuses such as; they send their followers on to your customer to buy the recommended product.
- Bloggers can write about the customer's business and link to it.
- Websites can provide the customer's product as a suggestion for; popular pages that have a lot of traffic.
- Youtube channels can showcase products and services and link to the online store.
Note that it rarely costs more to offer the person who will market your customer's business a free product. Sometimes this is not even necessary. An affiliate is motivated by the fact that there is money when people who follow the advice actually trade.
How much it will cost is up to you and the customer. You see på one percent in commission that is sustainable. It is possible to adjust this to create initiatives and perhaps special campaigns to drive in more sales via partners.
Offer the customer increased value in the form of quality
It äis alsoå important to focus on quality. A web agencyå that can deliver quality have a natural trump card in addition to being able to provide the customer with the right influencers and affiliates. Quality is a key word that customers are looking for.
Quality content can be:
- Texts that really give something and are liked by both search engines and potential customers
- Videos that engage and spread
- Images that are attractive and give more than 1000 positive words
Influencers and website owners who want to act as affiliates for your customer can of course create their own content. But sometimes it can be good to be able to offer sponsored posts when you make sure that the content maintains the highest quality and gives the desired results.
There is great value in being able to create tailored material for all campaigns. The customer does not need to worry about where and when something should appear. When it comes to trusting; that you only work with quality så gives it a sense of security.
Important to be able to show the customer how it is done
Another big advantage of increasing the customer's value with performance-based marketing is that it is easy to report this. With affiliate links and special influencer campaigns, it is possible to see black light; white what these give.
It is much more difficult to analyze a regular advertising campaign with ads and TV commercials. Affiliate marketing is flexible and easy to analyze. With ready-made reports, you can quickly show a customer how many clicks have come from a certain website or online entertainment channel.
This information can also be used to improve the customer's online store and website. When the traffic does not convert as expected, can you as a web userå make sure to äpå this. With the fact that it is so quickly to work with affiliate marketing så it doesn't take long to discover flaws and introduce the changes required for the customer to sell more thanks to your help.
Take care of all communication with affiliates
It is quite common that those who run businesses do not have the time or energy to communicate with possible affiliates or to research where the target group resides online. When you can offer this as a package så Is it really an added value for the customer.
By creating good relationships with influencers such as contributors to popular sites and blogs. do you have something that can make the big difference for the customer who wants to sell more. There will be actual solutions and suggestions rather than theories that might work in practice.
Sell a finished service for upselling to new customers who want to succeed online. By offering stable collaborations with influencers and websites at no extra cost, you give the customer a good reason to work with you.
Today, affiliate marketing is very so important that it should absolutely be in your basket of methods and tactics to help your customers succeed online. With everything collected on a place alone can you use affiliate marketing to reach the goals that have been set and to offer something that is a little out of the ordinary. A little sharper and very much better!Bottom of Form