How much can you earn as an affiliate?

Before choosing to start as an affiliate on a network, you should always choose your niche based on your personal interest and what your audience actually care about. After you have identified a couple of different areas that are of interest to you, with this page we also want to give you insights into which categories generate the most money for you as an affiliate. Based on real data from other affiliates in that category.

On top of that, we also want to give you the tools to forecast how many clicks you need to generate within a specific niche to achieve specific goals. You may have asked yourself the question, "How many clicks do I really need to generate to earn 100,000 kroner a month in nutritional supplements?". On this page we give you the answer.

How is the compensation for affiliates in different categories?

In the table below, you can see how much money is earned for each click generated through an affiliate link in all the different categories on addrevenue.io. Within each category there are variations based on what type of advertiser is included in that specific category, so feel free to tap on the category itself here in the table to dive deeper into that particular category and also get historical month-by-month data over the last 12 the months. We also illustrate how much money you earn in each category at 1,000, 10,000 and 100,000 clicks.

Category EPC 1 000 clicks 10 000 clicks 100 000 clicks
Insurance 37,52 SEK 37 520 SEK 375 200 SEK 3 752 000 SEK
Energy 6,26 SEK 6 260 SEK 62 600 SEK 626 000 SEK
Banking & Finance 4,09 SEK 4 090 SEK 40 900 SEK 409 000 SEK
Garden & Construction 3,51 SEK 3 510 SEK 35 100 SEK 351 000 SEK
Health & Beauty 2,70 SEK 2 700 SEK 27 000 SEK 270 000 SEK
Media & Telecom 2,13 SEK 2 130 SEK 21 300 SEK 213 000 SEK
Family & Kids 1,82 SEK 1 820 SEK 18 200 SEK 182 000 SEK
Home & Interior 1,68 SEK 1 680 SEK 16 800 SEK 168 000 SEK
Hobbies & Recreation 1,45 SEK 1 450 SEK 14 500 SEK 145 000 SEK
Gifts & Flowers 1,38 SEK 1 380 SEK 13 800 SEK 138 000 SEK
Electronics & technology 1,30 SEK 1 300 SEK 13 000 SEK 130 000 SEK
Sports & Outdoor 1,09 SEK 1 090 SEK 10 900 SEK 109 000 SEK
Automotive 1,00 SEK 1 000 SEK 10 000 SEK 100 000 SEK
Travel & Accommodation 0,79 SEK 790 SEK 7 900 SEK 79 000 SEK
Clothing & Accessories 0,54 SEK 540 SEK 5 400 SEK 54 000 SEK
Food & Drink 0,51 SEK 510 SEK 5 100 SEK 51 000 SEK
Pets 0,47 SEK 470 SEK 4 700 SEK 47 000 SEK
B2B 0,29 SEK 290 SEK 2 900 SEK 29 000 SEK
Adult stores 0,10 SEK 100 SEK 1 000 SEK 10 000 SEK
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 3 Feb 2026, at 04:00.

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The above calculation refers to potential revenue before VAT. Any overheads, VAT and other taxes are not included. EPC (Earnings per click) values are based on our historical data and is no guarantee of the future. Categories with fewer transactions run a certain risk of having misleading values.

This is how many clicks you need to drive to earn a million kroner

Do you have a specific goal for how much money you want to make from affiliate marketing? Great, we like goal-oriented people and have therefore also developed a simple guide for how many clicks you need to generate within each category to earn SEK 10,000, SEK 100,000 and SEK 1,000,000. If you want to see which advertisers generate the most EPC (earnings per click) within each category, you can click on the category in the table below to read more.

Category EPC Tjäna 10 000 SEK Tjäna 100 000 SEK Tjäna 1 000 000 SEK
Insurance 37,52 SEK 267 clicks 2 665 clicks 26 652 clicks
Energy 6,26 SEK 1 597 clicks 15 974 clicks 159 744 clicks
Banking & Finance 4,09 SEK 2 445 clicks 24 450 clicks 244 499 clicks
Garden & Construction 3,51 SEK 2 849 clicks 28 490 clicks 284 900 clicks
Health & Beauty 2,70 SEK 3 704 clicks 37 037 clicks 370 370 clicks
Media & Telecom 2,13 SEK 4 695 clicks 46 948 clicks 469 484 clicks
Family & Kids 1,82 SEK 5 495 clicks 54 945 clicks 549 451 clicks
Home & Interior 1,68 SEK 5 952 clicks 59 524 clicks 595 238 clicks
Hobbies & Recreation 1,45 SEK 6 897 clicks 68 966 clicks 689 655 clicks
Gifts & Flowers 1,38 SEK 7 246 clicks 72 464 clicks 724 638 clicks
Electronics & technology 1,30 SEK 7 692 clicks 76 923 clicks 769 231 clicks
Sports & Outdoor 1,09 SEK 9 174 clicks 91 743 clicks 917 431 clicks
Automotive 1,00 SEK 10 000 clicks 100 000 clicks 1 000 000 clicks
Travel & Accommodation 0,79 SEK 12 658 clicks 126 582 clicks 1 265 823 clicks
Clothing & Accessories 0,54 SEK 18 519 clicks 185 185 clicks 1 851 852 clicks
Food & Drink 0,51 SEK 19 608 clicks 196 078 clicks 1 960 784 clicks
Pets 0,47 SEK 21 277 clicks 212 766 clicks 2 127 660 clicks
B2B 0,29 SEK 34 483 clicks 344 828 clicks 3 448 276 clicks
Adult stores 0,10 SEK 100 000 clicks 1 000 000 clicks 10 000 000 clicks
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 3 Feb 2026, at 04:00.

Our best advertisers on Addrevenue

We have many strong advertisers who have chosen to cooperate with us Addrevenue, for which we are very grateful. Here are the top earners in EPC (earnings per click) over the past 12 months. Feel free to click on the link below to read more about each advertiser.

 

To see all our advertisers on Addrevenue, you can create an account via this link, which only takes 1 minute. If you are an advertiser who wants to start affiliate marketing with us, register your interest via this link.

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