How much can you earn as an affiliate?

Before choosing to start as an affiliate on a network, you should always choose your niche based on your personal interest and what your audience actually care about. After you have identified a couple of different areas that are of interest to you, with this page we also want to give you insights into which categories generate the most money for you as an affiliate. Based on real data from other affiliates in that category.

On top of that, we also want to give you the tools to forecast how many clicks you need to generate within a specific niche to achieve specific goals. You may have asked yourself the question, "How many clicks do I really need to generate to earn 100,000 kroner a month in nutritional supplements?". On this page we give you the answer.

How is the compensation for affiliates in different categories?

In the table below, you can see how much money is earned for each click generated through an affiliate link in all the different categories on addrevenue.io. Within each category there are variations based on what type of advertiser is included in that specific category, so feel free to tap on the category itself here in the table to dive deeper into that particular category and also get historical month-by-month data over the last 12 the months. We also illustrate how much money you earn in each category at 1,000, 10,000 and 100,000 clicks.

Category EPC 1 000 clicks 10 000 clicks 100 000 clicks
Insurance 36,08 SEK 36 080 SEK 360 800 SEK 3 608 000 SEK
Energy 8,33 SEK 8 330 SEK 83 300 SEK 833 000 SEK
Banking & Finance 4,24 SEK 4 240 SEK 42 400 SEK 424 000 SEK
Garden & Construction 3,39 SEK 3 390 SEK 33 900 SEK 339 000 SEK
Health & Beauty 2,87 SEK 2 870 SEK 28 700 SEK 287 000 SEK
Media & Telecom 2,01 SEK 2 010 SEK 20 100 SEK 201 000 SEK
Family & Kids 2,00 SEK 2 000 SEK 20 000 SEK 200 000 SEK
Gifts & Flowers 1,92 SEK 1 920 SEK 19 200 SEK 192 000 SEK
Home & Interior 1,65 SEK 1 650 SEK 16 500 SEK 165 000 SEK
Hobbies & Recreation 1,61 SEK 1 610 SEK 16 100 SEK 161 000 SEK
Electronics & technology 1,35 SEK 1 350 SEK 13 500 SEK 135 000 SEK
Sports & Outdoor 1,27 SEK 1 270 SEK 12 700 SEK 127 000 SEK
Automotive 0,90 SEK 900 SEK 9 000 SEK 90 000 SEK
Travel & Accommodation 0,82 SEK 820 SEK 8 200 SEK 82 000 SEK
Pets 0,57 SEK 570 SEK 5 700 SEK 57 000 SEK
Clothing & Accessories 0,56 SEK 560 SEK 5 600 SEK 56 000 SEK
Food & Drink 0,52 SEK 520 SEK 5 200 SEK 52 000 SEK
B2B 0,28 SEK 280 SEK 2 800 SEK 28 000 SEK
Adult stores 0,10 SEK 100 SEK 1 000 SEK 10 000 SEK
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 15 Dec 2025, at 04:00.

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The above calculation refers to potential revenue before VAT. Any overheads, VAT and other taxes are not included. EPC (Earnings per click) values are based on our historical data and is no guarantee of the future. Categories with fewer transactions run a certain risk of having misleading values.

This is how many clicks you need to drive to earn a million kroner

Do you have a specific goal for how much money you want to make from affiliate marketing? Great, we like goal-oriented people and have therefore also developed a simple guide for how many clicks you need to generate within each category to earn SEK 10,000, SEK 100,000 and SEK 1,000,000. If you want to see which advertisers generate the most EPC (earnings per click) within each category, you can click on the category in the table below to read more.

Category EPC Tjäna 10 000 SEK Tjäna 100 000 SEK Tjäna 1 000 000 SEK
Insurance 36,08 SEK 277 clicks 2 772 clicks 27 716 clicks
Energy 8,33 SEK 1 200 clicks 12 005 clicks 120 048 clicks
Banking & Finance 4,24 SEK 2 358 clicks 23 585 clicks 235 849 clicks
Garden & Construction 3,39 SEK 2 950 clicks 29 499 clicks 294 985 clicks
Health & Beauty 2,87 SEK 3 484 clicks 34 843 clicks 348 432 clicks
Media & Telecom 2,01 SEK 4 975 clicks 49 751 clicks 497 512 clicks
Family & Kids 2,00 SEK 5 000 clicks 50 000 clicks 500 000 clicks
Gifts & Flowers 1,92 SEK 5 208 clicks 52 083 clicks 520 833 clicks
Home & Interior 1,65 SEK 6 061 clicks 60 606 clicks 606 061 clicks
Hobbies & Recreation 1,61 SEK 6 211 clicks 62 112 clicks 621 118 clicks
Electronics & technology 1,35 SEK 7 407 clicks 74 074 clicks 740 741 clicks
Sports & Outdoor 1,27 SEK 7 874 clicks 78 740 clicks 787 402 clicks
Automotive 0,90 SEK 11 111 clicks 111 111 clicks 1 111 111 clicks
Travel & Accommodation 0,82 SEK 12 195 clicks 121 951 clicks 1 219 512 clicks
Pets 0,57 SEK 17 544 clicks 175 439 clicks 1 754 386 clicks
Clothing & Accessories 0,56 SEK 17 857 clicks 178 571 clicks 1 785 714 clicks
Food & Drink 0,52 SEK 19 231 clicks 192 308 clicks 1 923 077 clicks
B2B 0,28 SEK 35 714 clicks 357 143 clicks 3 571 429 clicks
Adult stores 0,10 SEK 100 000 clicks 1 000 000 clicks 10 000 000 clicks
Earnings per click (EPC) per category. Data from the last 12 months. © Addrevenue AB. Latest updated 15 Dec 2025, at 04:00.

Our best advertisers on Addrevenue

We have many strong advertisers who have chosen to cooperate with us Addrevenue, for which we are very grateful. Here are the top earners in EPC (earnings per click) over the past 12 months. Feel free to click on the link below to read more about each advertiser.

 

To see all our advertisers on Addrevenue, you can create an account via this link, which only takes 1 minute. If you are an advertiser who wants to start affiliate marketing with us, register your interest via this link.

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